About Specific
Specific is an AI-powered sales call analytics platform that records, transcribes, and analyzes customer conversations to identify coaching opportunities, competitive intelligence, and revenue drivers. It automatically surfaces key moments from sales calls to help teams close more deals and improve performance.
Saysimple customers can now connect Specific to capture and analyze WhatsApp and email conversations with prospects and customers. Sales teams gain visibility into messaging interactions—identifying objections, successful closing techniques, and team coaching needs—without manual review. This helps retail, real estate, professional services, and other sales-driven businesses optimize their customer conversations and accelerate revenue growth through their primary messaging channel.
Popular use cases
Real Estate: Coach Agents on WhatsApp Negotiations
Real estate agents use WhatsApp to negotiate with buyers and sellers. Specific analyzes these conversations to identify which agents are most effective at handling price objections and closing deals. Managers receive automated coaching insights so underperforming agents can adopt proven techniques from top performers.
Professional Services: Spot Sales Patterns Across Client Conversations
Law firms and consulting practices conduct initial client consultations over WhatsApp. Specific transcribes and analyzes these conversations to reveal common client concerns, successful value propositions, and drop-off points. Sales teams use these insights to refine their pitch and qualify better-fit leads earlier.
Retail: Identify Upsell Moments in Customer Messaging
Retail businesses manage customer inquiries and support requests via WhatsApp. Specific highlights conversations where staff missed upsell or cross-sell opportunities, helping managers train teams to recognize and act on customer buying signals embedded in casual messaging interactions.
