About Mural
Mural is a digital whiteboard platform that enables distributed teams to visually collaborate in real time. Teams use Mural to brainstorm ideas, map customer journeys, organize sticky notes, and build diagrams—all in a shared visual space.
Saysimple customers benefit by linking Mural boards directly to customer conversations. When handling support tickets or managing campaigns in your shared inbox, agents can instantly reference team whiteboards for context, share insights from strategy sessions, or collaboratively map solutions without switching between tools. This keeps your team aligned and accelerates decision-making on customer-facing issues.
Popular use cases
Collaborative Problem-Solving on Customer Issues
When a complex customer complaint lands in your WhatsApp shared inbox, agents reference a Mural board where the support team has already mapped the issue, root causes, and solutions. Link the board in the conversation thread so all agents see the same troubleshooting strategy in real time.
Campaign Strategy Review Before Launch
Before sending a WhatsApp broadcast campaign, link the Mural board where your marketing team sketched the campaign flow, messaging, and target segments. Agents can review the strategy directly in Saysimple, catch gaps, and confirm the approach before activation.
Customer Journey Mapping for Service Teams
Your hospitality or healthcare team uses Mural to map the customer journey and pain points. When new inquiries arrive via WhatsApp, agents reference the shared journey map to anticipate needs and personalize responses based on where the customer is in their lifecycle.
